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~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
~person:"Dwivedi, Yogesh Kumar"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~subject:"Konsumentenverhalten"
~subject:"Product Placement"
~type_genre:"Graue Literatur"
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Konsumentenverhalten
Product Placement
Consumer behaviour
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Environmental consciousness
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Dwivedi, Yogesh Kumar
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Pozzi, Lorenzo
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Van den Poel, Dirk
2
Buckinx, Wouter
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De Houwer, Jan
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
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Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
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