The Bachelor's paper analyses consumer loyalty and its formative elements in UAB “RIMI Lietuva”. The problem under … research is characterized by the following questions: what makes consumers to be loyal, what determinates their loyalty, what … the store net can do to attract the consumers. The concept of a consumer loyalty defined, its measurement methods analyzed …

relationship development model of five stages, including customers' roles in them. Thesis defines the essence of loyalty too, as …

In the Bachelor thesis theoretical and practical consumer loyalty programs aspects has been analysed.In the theoretical … part of the work Lithuanian and foreign authors theoretical aspects about the conceptions of consumer loyalty and loyalty … programs, factors, determining consumer loyalty, loyalty programs creating purposes are introduced, also different loyalty …

In this undergraduate studies thesis customer loyalty is being analyzed. Thesis object - customer loyalty assessment in … recommendations to encourage customer loyalty. Thesis aim is specified into objectives, that gives us such structure: introduction to … conception of customer loyalty, purpose of greater sales, and conception of loyalty program. Further analysis consists from …

private medical services. The theoretical part of the paper presents the analysis of promotion strategy elements, such as … direct sales, utilisation of advertising means for services promotion, sales promotion campaigns and use of public relations … means to increase the attractiveness of services. Based on the issues discussed in the theoretical references several …

out how the company manages quality of services. Opinion on the quality of service management has been investigated in a … services, to define service quality and management aspects, to analyze the concept and characteristics of insurance services …

the work: to analyze the behaviour of consumers’ services offered by restaurants and cafes in Ukmerge. The structure of …: characterization, classification, the conception of services of catering companies is defined. In the second and the third parts the … behaviour of consumers, its essence, the types of consumers and influential factors in this sphere of services are analyzed. In …

advantages improving the quality are analysed in the theorical part. A scientific approach to services, their nature and … received services, is presented in empirical part of the final work. Analysing the results of questionnaire survey was found …