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Pharmaceutical advertising as a source of consumer self-empowerment : evidence from four countries
Koinig, Isabell - 2016
Persistent link: https://www.econbiz.de/10011429121
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Veränderungsintelligenz : agiler, innovativer, unternehmerischer den Wandel unserer Zeit meistern
Baltes, Guido (ed.); Freyth, Antje (ed.) - 2017
Persistent link: https://www.econbiz.de/10011438148
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Der öffentliche (Mehr-)Wert von Medien : Public Value aus Publikumssicht
Gonser, Nicole (ed.) - 2018
Persistent link: https://www.econbiz.de/10011806119
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The impact of the digital consumer's emotional intelligence in relation to the moral values promoted in E-Business
Bucur-Teodorescu, Ioana - 2021
Persistent link: https://www.econbiz.de/10012415980
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Impacting the sensory experience of products : experimental studies on perceived quality
Cowen-Elstner, Christine - 2018
Persistent link: https://www.econbiz.de/10011792764
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Unit pricing : empirical investigations of its influences at the product and retailer levels
Himbert, Lena - 2016 - 1st edition 2016
Persistent link: https://www.econbiz.de/10011450611
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Quick Guide Multisensorisches Marketing : wie Sie mit allen Sinnen Ihre Marke stärken
Steiner, Paul - 2022
Persistent link: https://www.econbiz.de/10012797383
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Der Glücksspielmarkt aus Nachfragersicht : Erkundung von Konvergenzen bei Online-Gamingprodukten
Teichert, Thorsten; Mühlbach, Cordelia - 2018
Persistent link: https://www.econbiz.de/10011822700
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Der Wert der Markenpersönlichkeit : das Phänomen der strategischen Positionierung von Marken
Weis, Michaela; Huber, Frank - 2000
Persistent link: https://www.econbiz.de/10001431447
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Humanoid service robots : customer expectations and customer responses
Merkle, Moritz - 2021
Persistent link: https://www.econbiz.de/10012518172