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Luxury strategy in action
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Marketing
11
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7
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6
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4
Luxusgüter
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Markenpolitik
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Produktentwicklung
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Social web
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Technischer Fortschritt
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2
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26
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Dwivedi, Yogesh Kumar
3
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Salom, Jakob
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2
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1
Aguilar-Illescas, Rocio
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Gentsch, Peter
1
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1
Gómez Uranga, Mikel
1
Hu, Ming
1
Ismagilova, Elvira
1
Kotipalli, Priyatej
1
Kozak, Metin
1
Kozak, Nazmi
1
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1
Prange, Christiane
1
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1
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1
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Springer International Publishing
Agricultural and Applied Economics Association - AAEA
543
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279
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236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
European Association of Agricultural Economists - EAAE
146
International Association of Agricultural Economists - IAAE
143
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134
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33
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31
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31
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30
Springer-Verlag GmbH
29
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29
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28
Department of Agricultural and Resource Economics, University of Maryland
26
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24
Food and Agriculture Organization of the United Nations
23
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4
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4
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2
Advances in theory and practice of emerging markets
1
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1
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1
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ECONIS (ZBW)
26
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1
The new luxury experience : creating the ultimate customer experience
Batat, Wided
-
2019
Persistent link: https://www.econbiz.de/10011931268
Saved in:
2
Management and
marketing
of wine tourism business : theory, practice, and cases
Sigala, Marianna
(
ed.
);
Robinson, Richard N. S.
(
ed.
)
-
2019
-
1st edition 2018
Persistent link: https://www.econbiz.de/10011918703
Saved in:
3
New luxury management : creating and managing sustainable value across the organization
Rigaud-Lacresse, Emmanuelle
(
ed.
);
Pini, Fabrizio Maria
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011523407
Saved in:
4
Market entry in China : case studies on strategy,
marketing
, and branding
Prange, Christiane
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011473412
Saved in:
5
Luxury tourism : market trends, changing paradigms, and best practices
Conrady, Roland
(
ed.
);
Ruetz, David
(
ed.
); …
-
2020
phenomenon -- Behavioral explanations of luxury consumption --
Marketing
management of luxury providers -- Luxury and the tourism …
Persistent link: https://www.econbiz.de/10012405389
Saved in:
6
Programmatic advertising : the successful transformation to automated, data-driven
marketing
in real-time
Busch, Oliver
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011384197
Saved in:
7
Mobile
marketing
channel : online consumer behavior
Shareef, Mahmud Akhter
;
Dwivedi, Yogesh Kumar
;
Kumar, Vinod
-
2016
Persistent link: https://www.econbiz.de/10011484549
Saved in:
8
Online brand communities : using the social web for branding and
marketing
Martínez-López, Francisco J.
;
Anaya-Sánchez, Rafael
; …
-
2016
Persistent link: https://www.econbiz.de/10014011166
Saved in:
9
Spaceports around the world, a global growth industry
Seedhouse, Erik
-
International Space University
-
2017
-
1st ed. 2017
Persistent link: https://www.econbiz.de/10011607679
Saved in:
10
The pillars of the Italian economy : manufacturing, food & wine, tourism
Fortis, Marco
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011568687
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