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~institution:"Universität Mannheim"
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Consumer behaviour
12
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12
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5
New product development
4
Produktentwicklung
4
Online-Marketing
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Preismanagement
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Kuester, Sabine
3
Homburg, Christian
2
Kraus, Florian
2
Stahl, Florian
2
Barth, Madeline
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Borchers, Oliver
1
Deker, Johannes
1
Epperson, Raphael
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Fleischmann, Moritz
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Focke, Florens
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Gecer, Gökhan
1
Harz, Nathalie
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Henninger, Mirka
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Hohberger, Simon
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Imschloß, Monika
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Isaak, Andrew
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Konya-Baumbach, Elisa
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Lauer, Karin
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Ludwig, Susanne
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Meiser, Thorsten
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Ruenzi, Stefan
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Schmitt, Daniela
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Schumacher, Gerrit
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Schön, Cornelia
1
Theissen, Erik
1
Valli, Veronica
1
Wagner, Ulrich J.
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Woywode, Michael J.
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Universität Mannheim
National Bureau of Economic Research
569
Springer Fachmedien Wiesbaden
206
OECD
52
Verlag Dr. Kovač
44
American Marketing Association
38
European Association of Agricultural Economists - EAAE
35
Université Paris-Dauphine (Paris IX)
34
IGI Global
33
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
33
International Energy Agency
30
Institut für Demoskopie Allensbach
28
Books on Demand GmbH <Norderstedt>
27
RWTH Aachen
25
Edward Elgar Publishing
23
Friedrich-Schiller-Universität Jena
23
Information Resources Management Association
21
INSEAD
17
Haufe-Lexware GmbH & Co. KG
16
Nomos Verlagsgesellschaft
16
Nordic Council of Ministers
16
Institut für Technologie- und Innovationsmanagement <Hamburg>
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Technische Universität Braunschweig
14
European University Institute / Department of Economics
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Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
13
Shaker Verlag
13
Christian-Albrechts-Universität zu Kiel
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Markenverband
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Europäische Kommission / Gemeinsame Forschungsstelle
11
HAL
11
Springer International Publishing
11
Université Paris-Dauphine
11
Österreichisches Institut für Wirtschaftsforschung
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10
Gesellschaft zur Erforschung des Markenwesens
10
Helmut-Schmidt-Universität
10
NetLibrary, Inc
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Springer-Verlag GmbH
10
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Research
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
2
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ECONIS (ZBW)
18
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Collaboration in new product development
Deker, Johannes
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2016
Persistent link: https://www.econbiz.de/10011459447
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2
Inverting the global innovation-flow paradigm : a multi-method study of innovation in a global market context
Janda-Eble, Sergej
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2017
Persistent link: https://www.econbiz.de/10011668865
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3
Three essays on optimal acquisition and use of product value information
Schumacher, Gerrit
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2018
Persistent link: https://www.econbiz.de/10011946404
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4
Virtual Reality in Erfolgsprognosen vor Neuprodukteinführung : Modellentwicklung, Validierung und empirische Untersuchung
Harz, Nathalie
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2020
Persistent link: https://www.econbiz.de/10012140415
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5
Determinants and consequences of firms' perception by investors, consumers, and executives
Focke, Florens
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2016
Persistent link: https://www.econbiz.de/10011583648
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6
Essays on choice under uncertainty and framing effects in marketing
Valli, Veronica
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2018
Persistent link: https://www.econbiz.de/10011881993
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7
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne
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2016
Persistent link: https://www.econbiz.de/10011525413
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8
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa
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2016
Persistent link: https://www.econbiz.de/10011454918
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9
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
-
2021
Persistent link: https://www.econbiz.de/10012799160
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10
Essays in behavioral and experimental economics
Epperson, Raphael
-
2021
Persistent link: https://www.econbiz.de/10012744921
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