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How second-generation consumers choose where to shop: A cross-cultural semiotic analysis

Silhouette-Dercourt, Virginie; De Lassus, Christel; … - Université Paris-Dauphine (Paris IX) - 2014

Using ethnographic interviews and Greimasian semiotics, this study explores second-generation ethnic consumers’ perceptions of physical shopping environments from a cultural identity perspective. It reveals how second-generation ethnic consumers make decisions about where to shop for...

Persistent link: https://www.econbiz.de/10010960562

Segmentation et stratégies de communication dans les marchés émergents : une approche croisée des concepts de pyramide économique et d'acculturation

Boutin, Agnès; Gaston Breton, Charlotte - Université Paris-Dauphine (Paris IX) - 2006

acculturation approach. The proposed framework to analyze communication strategies is illustrated with the advertisements of several …

Persistent link: https://www.econbiz.de/10011073743

Delineation of Energy Markets with Cointegration

Geoffron, Patrice; Bourbonnais, Régis - Université Paris-Dauphine (Paris IX) - 2007

Persistent link: https://www.econbiz.de/10010861553

Offshoring of service activities : Overview and prospects

Mouhoud, El Mouhoub - Université Paris-Dauphine (Paris IX) - 2010

Persistent link: https://www.econbiz.de/10010706566

No contagion, only globalization and flight to quality

Szafarz, Ariane; Chapelle, Ariane; Brière, Marie - Université Paris-Dauphine (Paris IX) - 2012

In this article, tests for globalization and contagion are separated using an ex ante definition of crises, and … contagion tests are neutralized with respect to globalization effects. A large database is constructed to study the stability of … globalization and flight to quality, while emphasizing that contagion on the equity markets appears as an artifact due to …

Persistent link: https://www.econbiz.de/10010707605

Encountering Globalization:Professional Groups in an International Context

Le Bianic, Thomas; Evetts, Julia; Bourgeault, Ivy Lynn; … - Université Paris-Dauphine (Paris IX) - 2009

The market for professional services is increasingly international but comparisons have not been made between different professions nor on how state policies affect opportunities for mobility. This article considers three professions: engineers, physicians and psychologists and explores the...

Persistent link: https://www.econbiz.de/10010708993

Mercados de trabalho e hibridização: uniformidade e diferenças entre França e Brasil

Carleial, Liana; Azaïs, Christian - Université Paris-Dauphine (Paris IX) - 2007

analysis of the nature of globalization; in the second, we discuss the specificity of the job market as well as the social and …

Persistent link: https://www.econbiz.de/10011072572

Des rencontres dans la mondialisation : réseaux et apprentissages dans un salon de distribution de programmes de télévision en Afrique sub-saharienne

Favre, Guillaume - Université Paris-Dauphine (Paris IX) - 2014

In this dissertation, we analyze the social construction of a market of TV programs in Sub-Saharan Africa. Based on the study of a trade fair where buyers (TV channels, distribution intermediaries) and sellers of TV programs (studios, distributors and independent producers) can meet, negotiate,...

Persistent link: https://www.econbiz.de/10011166586

Décision de délocalisation et maîtrise des risques de capital humain : le cas des services financiers

Guillard, Alexandre; Roussel, Josse - Université Paris-Dauphine (Paris IX) - 2011

industry over the last couple of years. As a result of this trend, it is the double stake of globalization and industries …

Persistent link: https://www.econbiz.de/10011185586

Vive la France! French Multinationals and Human Rights

Colonomos, Ariel; Santiso, Javier - Université Paris-Dauphine (Paris IX) - 2005

diffusion of norms in the context of globalization. It measures the influence of nonstate actors on foreign societies and states … adopted this discourse and integrated many practices prevalent in the US private sector. It shows that the globalization of …

Persistent link: https://www.econbiz.de/10011273973