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A monopoly platform hosts advertisers who compete on a market for horizontally differentiated products. These products may be either mass market products that appeal broadly to the entire consumer population or niche products that are tailored to the tastes of some particular group. Consumers...
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Antitrust authorities have set up leniency programs for cartel members that denounce their collusive agreements. These programs help prosecute participants and can thereby deter collusion. We compare the impact of reduced fines and positive rewards and argue that rewarding individuals, including...
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impact on an internet user’s response to a commercial email. In addition to the variables related to the email itself and to … characteristics of an internet user on the performance of an emailing campaign. The results show significant effects for certain …
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Devant la complexité à laquelle est confronté l'utilisateur d'Internet, les agents intelligents se présentent comme un … les fournisseurs sur Internet. A partir des définitions axées sur la fonction " intelligence ", nous nous attacherons à …'environnement qui est illustrée par la publicité informative et la veille ciblée sur Internet. …
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This article focuses on the practices of resistance to intrusive advertising on the Internet. The analysis of 19 …
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