This article describes the development, modification and testing of a tool designed to assist small firms in making more appropriate decisions regarding information and communication technology (ICT) selection and implementation. Using a combination of quantitative and qualitative methods, a...

Purpose - Arguing that increasing use of information and communication technologies (ICT) is shifting market power from suppliers to consumers, the ensuing consumer empowerment is presented as an unintended consequence of marketing. Marketing implications arising from this consumer empowerment...

The purpose of this paper is to establish the importance and approaches in securing an organization's legitimacy from the network community of customers, suppliers and manufacturers, including private investors and state-owned institutions when marketing their products. The paper presents an...

In this study we develop a Decision Support System tool to monitor and understand the characteristics of emergency departments of NSW Hospitals management systems in detail to find cost effective solutions to service quality improvements. In the past researchers have used statistical,...

Throughout the centuries, business lives have been changing and modifying. Each era in history brought new needs, demands and requirements. During the Agricultural era land and tools played important roles, while during the Industrial era machines and factories played a dominant role in shaping...