Based on the literatures of organizational learning and change, this research continues to focus on the individual level of learning in organization. Individual learning comprises of at least the cognitive and behavioral aspects as the two represent two different phenomenon and complementary to...

In an institutional framework, intangible Asset Accountancy is a convenient thing for business, but it does not necessarily find a worth theoretical justification. Within perfect information and continuous activity assumptions, it remains demonstrated that the concept of intangible stands for a...

Strategic Foresight activities enable companies to use weak signals to identify opportunities and threats. Research on Strategic Foresight proposes different methods, discusses their implementation and gives recommendations on how to link Strategic Foresight with other functions in an...

This paper pretends to do a theoretical approach of Corporate Governance, having as support some case studies about companies like Coca-Cola, Nokia, Microsoft, and Amazon.com. The methodology adopted for this work is based in information from these companies available in their websites and...

Following the outbreak of global economic crisis, firms have had to realize that competitive advantage is one of the tools to ensure their long-term success in the market and that it also helps to eliminate the impacts of such crisis. Enterprises are, as a result of crisis, forced to find new...

This study investigates human resource management (HRM) practices in SME sector Turkey vis-à-vis economic system, history and culture. It attributes to discussion on convergence and divergence by appraising traditional values’ impact on shaping HR practices. The study has been conducted under...

Corporate identity, which has been in the middle of interest of practice for almost 40 years, is still a very important instrument in the field of Marketing and Management despite the currently unfavourable economic situation. Although consumers are checking prices the further the more, brand...

The term turbulence, originally referring to continuous and chaotic respectively stochastic changes in the properties of the flow of fluids, became from the early 90ties of the last century a significant and distinctive feature of the business environment. A steady continuous development has in...

This paper approaches the problem of knowledge accumulation by the management team of organizations, but specially that ones focused on obtaining profit in order to obtain competitive advantage. After a brief presentation of the general context, the idea of continuing learning as investment is...

Brand purpose is to increase shareholders’ wealth and making profit. Considering the organizations economic environment changes and the fall of the most markets, the paper is focused on the general forces impeding the brand development and on finding some tools to strengthen the brands.