firms. The supply chain of brands could find an exhibition in “Museum Rooms”. Design Museums develop own fundraising …, partnerships, networks and fundraising priorities. The Association Museimpresa as a promoter of Italian industrial collections will …

This paper reports a new theorem and proof for optimizing the advertising budget. The theorem is that the optimal rate … of advertising is equal to gross profit multiplied by advertising elasticity. This does not involve a ratio of … that it is easily adopted, by both large and small businesses, in place of heuristics such as industry advertising to sales …

in Karachi. It further analyzes the impact of mobile marketing acceptance on its advertising value. To achieve the … on its advertising value. By using SPSS software Statistical evidence at .05 level of significance proved that Prior … acceptance. Further simple liner regression proved that mobile marketing acceptance has positive impact on its advertising value …

This paper reports a new theorem and proof for optimizing the advertising budget. The theorem is that the optimal rate … of advertising is equal to gross profit multiplied by advertising elasticity. This does not involve a ratio of … that it is easily adopted, by both large and small businesses, in place of heuristics such as industry advertising to sales …

showed how important advertising in marketing a product is. We show that advertising should also consider the social … explorations are discussed regarding to size of the market, evaluation of effect of the advertising, the types of the advertised …