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This is a discussion of the manuscript "Local News Online: Aggregators, Geo-Targeting and the Market for Local News" by L. George and C. Hogendorn, presented at the 11th Workshop on Media Economics, which was held at the Recanati Business School, Tel-Aviv University, October 9-10, 2013.
Persistent link: https://www.econbiz.de/10011112253
Against a background of competition and the generalisation of IP that characterises the field of electronic communications, the concept of the "bundle" has resulted in the emergence of "triple play", and even "quadruple play." This paper offers an overview of the growth of this phenomenon by...
Persistent link: https://www.econbiz.de/10005836881
Abstract: Digital convergence thrusts telephony, television and the internet into the socalled 'triple play' offerings, creating new forms of rivalry between cable operators and telephone companies. Markets participants feel compelled to enter new industries to survive, even though their core...
Persistent link: https://www.econbiz.de/10005617150
Digital Media has gained importance over the years, around the world. It has created impact in Pakistan too. This paper draws comparison in usage and impact of Digital Media in developed worlds with Pakistan and identifies the flaws, the potential and scope of digital media in Pakistan. Pakistan...
Persistent link: https://www.econbiz.de/10011259955
The purpose of this paper is to investigate the key influencing factors towards mobile marketing acceptance among youth in Karachi. It further analyzes the impact of mobile marketing acceptance on its advertising value. To achieve the objective of this study a convenient sample of 247...
Persistent link: https://www.econbiz.de/10011109924
The Italian cultural industry is now marching on an innovative supply chain, whose main pattern consists in a new utility perception and consumption behaviours on the demand side and a strong vocation to invest in communication and public relations on the supply side. The content of this paper...
Persistent link: https://www.econbiz.de/10005836543
I explore the relationship in partnering strategy [exploration – based on weak ties vs. exploitation – based on strong ties], national culture and and firms’ organizational model in the context of global ICT Industry. In the highly uncertain global environment, partnering is the one of the...
Persistent link: https://www.econbiz.de/10009402047
This paper presents an overview of corporate social responsibility (CSR) drivers within retailers’ supply chains, following a multiple perspective of the different players involved. The study is focused on the relationship between European retailers and small-medium enterprises in the food...
Persistent link: https://www.econbiz.de/10011114122
Innovation has become a central theme and challenge in the literature of entrepreneurship, SMEs management, and strategic knowledge management and in the literature of organizational learning. Innovation needs a business environment that is conducive to long-term investments in new business...
Persistent link: https://www.econbiz.de/10011111092
Nowadays the most topical is a problem of economic efficiency assessment of enterprises’ resource management within technological chains, financial structures and logistic systems and so on. Especially it covers Ukraine’s economy, that fell under the impact of world financial crisis and...
Persistent link: https://www.econbiz.de/10011110063