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Essays in direct marketing : u...
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Conference on Advances in Innovation Diffusion Models <1983, Harvard>
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Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
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New product diffusion models : [outcome of a conference that was held September 1998 at the Wharton School, University of Pennsylvania]
Mahajan, Vijay
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2000
Persistent link: https://www.econbiz.de/10004604980
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