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~isPartOf:"2006 AMA educators' proceedings"
~person:"Chandrashekaran, Rajesh"
~person:"Grewal, Dhruv"
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2006 AMA educators' proceedings
Journal of retailing
77
Journal of the Academy of Marketing Science
37
Journal of marketing
24
Journal of business research : JBR
16
MSI reports : working paper series
14
Journal of Product & Brand Management
11
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of Business Research
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Journal of Consumer Research
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Journal of marketing research
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Psychology & marketing
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The journal of product & brand management
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Data envelopment analysis : a handbook of empirical studies and applications
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Consumer Marketing
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing education : JME
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Journal of marketing management : MM
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Journal of marketing research : JMR
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Entrepreneurship, theory and practice : ET & P
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Journal of advertising
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Journal of public policy & marketing
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Journal of service research : JSR
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Operations research, Management science : OR MS ; the international literature digest
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Retailing in the 21st century : current and future trends
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Review of marketing research
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The journal of consumer marketing
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AMS review : official publication of the Academy of Marketing Science
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Customer relationship management in electronic markets
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Emerald insight
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Fundamentals of marketing research ; Vol. 3
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Handbook of research on customer engagement
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Harvard business review : HBR
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Enhancing knowledge development in marketing ; Vol. 17
Grewal, Dhruv
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2006
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