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~isPartOf:"AMA educators' proceedings"
~subject:"Marketingtheorie"
~type_genre:"Conference proceedings"
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Marketingtheorie
04.08.1990
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07.08.1988
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AMA educators' proceedings
Developments in marketing science: proceedings of the Academy of Marketing Science
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Proceedings series / American Marketing Association
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Journal of marketing management : MM
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The journal of business & industrial marketing
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Advances in advertising research
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Developments in marketing science: Proceedings of the Academy of Marketing Science
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Diskussionsbeiträge des Fachbereichs Wirtschaftswissenschaft der Freien Universität Berlin
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Enhancing knowledge development in marketing : AMA educators' proceedings
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European Advertising Academy
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Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
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Journal of financial services marketing : JFSM
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Lecture notes in economics and mathematical systems : LNEMS
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Enhancing knowledge development in
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Parasuraman, A.
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1990
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