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~isPartOf:"AMS review : official publication of the Academy of Marketing Science"
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AMS review : official publication of the Academy of Marketing Science
Journal of the Academy of Marketing Science
17
Marketing theory
14
Industrial marketing management : the international journal for industrial and high-tech firms
11
Journal of business research : JBR
8
European journal of marketing : EJM
7
Journal of Service Management
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Journal of retailing
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing
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5
Journal of macromarketing : examining the interactions among markets, marketing, and society
5
Review of marketing research
5
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4
European Journal of Marketing
3
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International Journal of Physical Distribution & Logistics Management
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Journal of strategic marketing
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E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
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International journal of advertising : the quarterly review of marketing communications
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International journal of business environment : IJBE
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International journal of quality and service sciences
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Journal of advertising
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of personal selling & sales management : JPSSM
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of service research : JSR
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MSI reports : working paper series
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Organizational dynamics : a quarterly review of organizational behavior for professional managers
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Service science, management and engineering : education for the 21st Century
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The Routledge companion to digital consumption
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The journal of business & industrial marketing
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Advances in the study of entrepreneurship, innovation, and economic growth
1
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
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Australasian marketing journal
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1
From customer journeys to consumption journeys : a consumer culture approach to investigating value creation in practice-embedded consumption
Schau, Hope Jensen
;
Akaka, Melissa Archpru
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
1/2
,
pp. 9-22
Persistent link: https://www.econbiz.de/10012586789
Saved in:
2
Formalizing service-dominant logic as a general theory of markets : taking stock and moving forward
Akaka, Melissa Archpru
;
Koskela-Huotari, Kaisa
;
Vargo, …
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 375-389
Persistent link: https://www.econbiz.de/10012819663
Saved in:
3
On managerial relevance : reconciling the academic-practitioner divide through market theorizing
Wieland, Heiko
;
Nariswari, Angeline
;
Akaka, Melissa Archpru
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 252-271
Persistent link: https://www.econbiz.de/10012819649
Saved in:
4
Moving forward... : editorial
Vargo, Stephen L.
- In:
AMS review : official publication of the Academy of …
9
(
2019
)
3
,
pp. 133-135
Persistent link: https://www.econbiz.de/10012162435
Saved in:
5
Conceptual reconciliation for clarity and impact
Vargo, Stephen L.
- In:
AMS review : official publication of the Academy of …
13
(
2023
)
3/4
,
pp. 169-172
Persistent link: https://www.econbiz.de/10014512660
Saved in:
6
Fostering scholarly discussion in marketing : editorial
Vargo, Stephen L.
- In:
AMS review : official publication of the Academy of …
12
(
2022
)
3/4
,
pp. 137-138
Persistent link: https://www.econbiz.de/10014225826
Saved in:
7
The past and future of marketing theory and practice : a tribute to the 50th anniversary of the Academy of Marketing Science : editorial
Ferrell, Odies C.
;
Conduit, Jodie
;
Edvardsson, Bo
; …
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 390-394
Persistent link: https://www.econbiz.de/10012819664
Saved in:
8
Assessing and enhancing the impact potential of marketing articles
Jaakkola, Elina
;
Vargo, Stephen L.
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 407-415
Persistent link: https://www.econbiz.de/10012819686
Saved in:
9
Advancing conceptual-only articles in marketing : editorial
Vargo, Stephen L.
;
Koskela-Huotari, Kaisa
- In:
AMS review : official publication of the Academy of …
10
(
2020
)
1/2
,
pp. 1-5
Persistent link: https://www.econbiz.de/10012296588
Saved in:
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