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~isPartOf:"Advances in business information systems and analytics (ABISA) book series"
~isPartOf:"Band ... der Schriftenreihe Spektrum Bundesstatistik"
~isPartOf:"Erfurter Hefte zum angewandten Marketing"
~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Planung & Analyse : Zeitschrift für Marktforschung und Marketing"
~isPartOf:"SAGE library in marketing"
~subject:"Advertising planning"
~subject:"Branche"
~subject:"Marktforschung"
~subject:"National culture"
~type_genre:"Collection of articles of several authors"
~type_genre:"Handbook"
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Advances in business information systems and analytics (ABISA) book series
Band ... der Schriftenreihe Spektrum Bundesstatistik
Erfurter Hefte zum angewandten Marketing
Europäische Hochschulschriften / 5
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Qualitative market research : an international journal
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ECONIS (ZBW)
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P&A-Handbuch der Markt- und Marketingforschung
Frankfurt am Main : Deutscher Fachverlag GmbH
-
2002-2016
Persistent link: https://www.econbiz.de/10001673123
Saved in:
2
Fundamentals of marketing research
Malhotra, Naresh K.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003445665
Saved in:
3
Marketing theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003534831
Saved in:
4
The development of marketing theory and its philosophical underpinnings
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605073
Saved in:
5
Marktforschung
heute
Drees, Norbert
(
ed.
);
Prox, Christoph
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10013424800
Saved in:
6
Branchenspezifisches Marketing
Drees, Norbert
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009523602
Saved in:
7
Guerilla-Marketing
Drees, Norbert
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003554028
Saved in:
8
Preis-, Produkt- und Packungstests: sehen, riechen, schmecken, fühlen, kaufen? : Schwerpunktthema
In:
Planung & Analyse : Zeitschrift für Marktforschung und …
(
1997
),
pp. 12-56
Persistent link: https://www.econbiz.de/10001228741
Saved in:
9
Marketing für Kaffee - Besonderheiten und Beispiele
Menz, Marco
;
Gonzáles Mercado, Laura María
;
Schiller, …
-
2018
Persistent link: https://www.econbiz.de/10011975028
Saved in:
10
Marketing in China
Wang, Yonggui
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011390389
Saved in:
1
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