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Measuring asymmetries in brand associations using correspondence analysis
Greenacre, Michael J. (contributor);  … - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001697171
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Demand for pharmaceutical drugs: a choice modelling experiment
Merino Castelló, Anna (contributor) - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001939834
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Immigration, family responsibilities and the labor supply of skilled native women
Farré, Lídia; González, Libertad; Ortega, Francesc - 2009
Persistent link: https://www.econbiz.de/10008663660
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Emotion and reason in everyday risk perception
Hogarth, Robin M.; Portell, Mariona; Cuxart, Anna; … - 2009 - rev.
Persistent link: https://www.econbiz.de/10008663664
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Consumer behavior : conceptual foundations
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003969718
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Consumer behavior : empirical research
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003969721
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Visioning the future
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003969726
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Selling to consumers with endogenous types
Boone, Jan (contributor); Shapiro, Joel Andrew (contributor) - 2006
Persistent link: https://www.econbiz.de/10003395695
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Research in consumer behavior
Monroe, Kent B. - 2011
Persistent link: https://www.econbiz.de/10009238854
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Capturing, analyzing, and managing word-of-mouth in the digital marketplace
Rathore, Sumangla (ed.); Panwar, Avinash (ed.) - 2016
"This book explores the way the new channels and platforms emerging from the Internet use and how they affect our everyday interactions, particularly as they relate to meaning, growth, and recent trends, practices, issues, and challenges surrounding the world of modern marketing"--
Persistent link: https://www.econbiz.de/10011375425