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~isPartOf:"Agribusiness : an internat. journal"
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Agribusiness : an internat. journal
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Evaluating the effectiveness of generic advertising versus nonadvertising marketing activities on New York State milk markets
Zheng, Yuqing
;
Kaiser, Harry M.
- In:
Agribusiness : an internat. journal
25
(
2009
)
3
,
pp. 351-368
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