//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Cogent business & management"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Psychology & marketing"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Children"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~subject:"Online retailing"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Children
Customer satisfaction
Konsumentenverhalten
Mode
Online retailing
Advertising effects
1
Advertising media
1
Consumer behaviour
1
Information value
1
Informationswert
1
Werbeträger
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Sammelwerk
Article in journal
9
Aufsatz in Zeitschrift
9
Aufsatz im Buch
1
Book section
1
Collection of articles of several authors
1
Language
All
English
1
Author
All
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Baines, Paul
1
Darley, William K.
1
Grewal, Dhruv
1
Lowe, Ben
1
Nevid, Jeffrey S.
1
Pritzker, Steven R.
1
Sauer, Nicola E.
1
Taylor, Charles Raymond
1
Woodside, Arch G.
1
more ...
less ...
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
Cogent business & management
Journal of marketing communications
Psychology & marketing
Journal of business research : JBR
4
Journal of promotion management : innovations in planning and applied research
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Special issue: New advertising formats
Pelsmacker, Patrick de
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009508039
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->