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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Econometric Institute research papers"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Laroche, Michel"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~type_genre:"Working Paper"
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Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
3
Beziehungsmarketing
1
Environmental consciousness
1
Forecast
1
Kauf
1
Offenbarte Präferenzen
1
Prognose
1
Purchase
1
Relationship marketing
1
Revealed preferences
1
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Laroche, Michel
Pelsmacker, Patrick de
Verhoef, Peter C.
Geuens, Maggie
13
Van Kenhove, Patrick
11
Van den Poel, Dirk
11
Vermeir, Iris
10
Franses, Philip Hans
8
De Bock, Tine
5
Pandelaere, Mario
5
Brengman, Malaika
3
Paap, Richard
3
Van Kerckhove, Anneleen
3
Verbeke, Wim
3
Weijters, Bert
3
Baecke, Philippe
2
Buckinx, Wouter
2
De Wulf, Kristof
2
Faseur, Tine
2
Fok, Dennis
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Larivière, Bart
2
McAleer, Michael
2
Pozzi, Lorenzo
2
Schoors, Koen
2
Steenhaut, Sarah
2
Van Den Heuvel, Milan
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Vandecasteele, Bert
2
Velden, Michel van de
2
Adams, Leen
1
Bai, Shuyu
1
Bijwaard, Govert
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Boudt, Kris
1
Briers, Barbara
1
Bronnenberg, Bart J.
1
Brunsø, Karen
1
Burez, Jonathan
1
De Cannière, Marie Hélène
1
De Houwer, Jan
1
De Man, Stefanie
1
Defever, Christine
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Eliashberg, Jehoshua
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Econometrisch Instituut <Rotterdam>
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Econometric Institute research papers
International journal of hospitality management
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
ERIM report series research in management
6
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ECONIS (ZBW)
3
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On combining revealed and stated preferences to forecast customer behavior : three case studies
Verhoef, Peter C.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001644170
Saved in:
2
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
3
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
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