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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Econometric Institute research papers"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Laroche, Michel"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Marktsegmentierung
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Viral marketing
Consumer behaviour
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Electric vehicle
2
Elektrofahrzeug
2
Automotive industry
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Belgien
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Belgium
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Beziehungsmarketing
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Comparison
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Consumption theory
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Cultural identity
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Eco-Friendly Functional Food
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Ecological care
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Laroche, Michel
Pelsmacker, Patrick de
Verhoef, Peter C.
Zhang, Zili
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Li, Hengyun
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Zhang, Lu
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Law, Chun Hung Roberts
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Line, Nathaniel D.
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Econometric Institute research papers
International journal of hospitality management
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Journal of electronic commerce research : JECR
2
Electronic commerce research
1
International journal of electronic commerce : IJEC
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of retailing
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Journal of the Academy of Marketing Science
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The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
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