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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of food products marketing"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Chua, Bee-Lia"
~person:"Defever, Christine"
~person:"Geuens, Maggie"
~person:"Janssens, Kim"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Maes, Ann"
~person:"Pelsmacker, Patrick de"
~person:"Schillewaert, Niels"
~person:"Van Den Heuvel, Milan"
~person:"Van Kerckhove, Anneleen"
~person:"Van den Poel, Dirk"
~person:"Verbeke, Wim"
~person:"Verhelst, Benjamin"
~person:"Verhoef, Peter C."
~person:"Wei, Wei"
~person:"Wu, Luorong"
~subject:"Befragung"
~subject:"Belgien"
~subject:"Entscheidung"
~subject:"Entscheidungstheorie"
~subject:"Food"
~subject:"IT-gestütztes Marketing"
~subject:"Konsumentenverhalten"
~subject:"Lebensmittelkonsum"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Nachhaltige Entwicklung"
~subject:"Relationship marketing"
~subject:"Viral marketing"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
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Befragung
Belgien
Entscheidung
Entscheidungstheorie
Food
IT-gestütztes Marketing
Konsumentenverhalten
Lebensmittelkonsum
Marktsegmentierung
Mode
Nachhaltige Entwicklung
Relationship marketing
Viral marketing
Consumer behaviour
65
Beziehungsmarketing
14
Customer satisfaction
12
Kundenzufriedenheit
12
Belgium
11
Dienstleistungsqualität
8
Service quality
8
Brand management
7
Gastronomie
7
Jugendliche
7
Markenführung
7
Restaurant industry
7
Youth
7
Experiment
6
Lebensmittel
5
Brand
4
Emotion
4
Experimental design
4
Hotel industry
4
Hotellerie
4
Markenartikel
4
Theorie
4
Theory
4
Virales Marketing
4
Advertising
3
Advertising effects
3
Brand image
3
Consumer behavior
3
Customer service
3
Estimation
3
Food consumption
3
Gastgewerbe
3
Gesundheitsrisiko
3
Health risk
3
Holiday behaviour
3
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27
Free
3
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Article
37
Book / Working Paper
31
Type of publication (narrower categories)
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Article in journal
Graue Literatur
Aufsatz in Zeitschrift
37
Arbeitspapier
36
Working Paper
36
Non-commercial literature
31
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3
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3
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Language
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English
68
Author
All
Chua, Bee-Lia
Defever, Christine
Geuens, Maggie
Janssens, Kim
Laroche, Michel
Loureiro, Sandra Maria Correia
Maes, Ann
Pelsmacker, Patrick de
Schillewaert, Niels
Van Den Heuvel, Milan
Van Kerckhove, Anneleen
Van den Poel, Dirk
Verbeke, Wim
Verhelst, Benjamin
Verhoef, Peter C.
Wei, Wei
Wu, Luorong
Han, Heesup
34
Jang, Soocheong
31
Mattila, Anna S.
25
Line, Nathaniel D.
12
Vermeir, Iris
12
Jeong, EunHa
11
Zhang, Lu
11
Hanks, Lydia
10
Hyun, Sunghyup Sean
10
Kim, Woo Gon
10
Law, Chun Hung Roberts
9
Liu, Qing
9
Lu, Lu
9
Guéguen, Nicolas
8
Heo, Cindy Yoonjoung
8
Jacob, Céline
8
Kim, DongHee
8
Kim, Jong-Hyeong
8
Kim, Seongseop
8
Lee, Seoki
8
Miao, Li
8
Seo, Soobin
8
Van Kenhove, Patrick
8
Cho, Meehee
7
Gursoy, Dogan
7
Kang, Juhee
7
Lynn, Michael
7
Rahman, Imran
7
Song, Hanqun
7
Wong, IpKin Anthony
7
Bilgihan, Anil
6
Gao, Yixing
6
Hwang, Jinsoo
6
Li, Hengyun
6
Magnini, Vincent P.
6
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Institution
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
3
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International journal of hospitality management
Journal of food products marketing
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Journal of business research : JBR
46
Journal of retailing and consumer services
14
International journal of contemporary hospitality management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
International journal of advertising : the quarterly review of marketing communications
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
Journal of travel and tourism marketing
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of hospitality marketing & management
5
Journal of marketing
5
Journal of marketing communications
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Psychology & marketing
5
Tourism management : research, policies, practice
5
International journal of consumer studies
4
International marketing review
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
The journal of brand management : an international journal
4
International journal of retail & distribution management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of service management
3
Journal of vacation marketing
3
Marketing letters : a journal of research in marketing
3
ERIM report series research in management
2
International journal of advertising : the review of marketing communications
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing
2
Journal of service research : JSR
2
The journal of product & brand management
2
The journal of services marketing
2
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ECONIS (ZBW)
68
Showing
1
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68
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1
Drivers of
brand
loyalty in the chain coffee shop industry
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Chua, Bee-Lia
- In:
International journal of hospitality management
72
(
2018
),
pp. 86-97
Persistent link: https://www.econbiz.de/10011872763
Saved in:
2
A new measure of
brand
personality
Geuens, Maggie
(
contributor
);
Weijters, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787830
Saved in:
3
The effect of perceived error stability,
brand
perception, and relationship norms on consumer reaction to data breaches
Gao, Yixing
;
Zhang, Lu
;
Wei, Wei
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012495061
Saved in:
4
Sustainable food consumption : exploring the consumer attitude - behaviour GAP
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400470
Saved in:
5
The influence of the self-regulatory focus on the effectiveness of stop-smoking campaigns for young smokers
Adams, Leen
;
Faseur, Tine
;
Geuens, Maggie
-
2010
Persistent link: https://www.econbiz.de/10008821774
Saved in:
6
Banking behaviour after the lifecycle event of "moving in together" : an exploratory study of the role of marketing investments
Larivière, Bart
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003407628
Saved in:
7
Sustainable food consumption, involvement, certainty and values : an application of the theory of planned behaviour
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003243515
Saved in:
8
Need for closure and leisure of youngsters
Vermeir, Iris
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400483
Saved in:
9
Need for closure, gender and social self-esteem of youngsters
Vermeir, Iris
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400707
Saved in:
10
Need for closure and youngsters' leisure time preferences
Vermeir, Iris
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003089887
Saved in:
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