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~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Defever, Christine"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Schillewaert, Niels"
~person:"Van Kerckhove, Anneleen"
~person:"Vandermarliere, Benjamin"
~person:"Verbeke, Wim"
~person:"Verhelst, Benjamin"
~person:"Verhoef, Peter C."
~person:"Weijters, Bert"
~subject:"Decision"
~subject:"Entscheidung"
~subject:"Konsumentenverhalten"
~subject:"Konsumgesellschaft"
~subject:"Lebensmittelkonsum"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Theory"
~subject:"Viral marketing"
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Viral marketing
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Defever, Christine
Laroche, Michel
Loureiro, Sandra Maria Correia
Schillewaert, Niels
Van Kerckhove, Anneleen
Vandermarliere, Benjamin
Verbeke, Wim
Verhelst, Benjamin
Verhoef, Peter C.
Weijters, Bert
Geuens, Maggie
13
Van Kenhove, Patrick
11
Van den Poel, Dirk
11
Vermeir, Iris
10
De Bock, Tine
5
Pandelaere, Mario
5
Pelsmacker, Patrick de
5
Hoffmann, Stefan
4
Aiking, Harry
3
Barbarossa, Camilla
3
Boer, Johannes de
3
Brengman, Malaika
3
Li, Tongzhe
3
Mai, Robert
3
Messer, Kent D.
3
Moons, Ingrid
3
Røpke, Inge
3
Welsch, Heinz
3
Agovino, Massimiliano
2
Aguilar, Francisco X.
2
Asche, Frank
2
Axsen, Jonn
2
Baecke, Philippe
2
Balderjahn, Ingo
2
Bergh, Jeroen C. J. M. van den
2
Binder, Martin
2
Blackhurst, Michael F.
2
Blankenberg, Ann-Kathrin
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Bronnmann, Julia
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Brooks, Jeremy S.
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Buckinx, Wouter
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Cai, Zhen
2
Caputo, Vincenzina
2
Castiglione, Concetta
2
Cordes, Christian
2
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2
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Marketing and multicultural diversity
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Journal of business research : JBR
36
Journal of retailing and consumer services
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
ERIM report series research in management
6
International journal of consumer studies
4
International journal of hospitality management
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of marketing
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
Psychology & marketing
4
International journal of retail & distribution management
3
Journal of business ethics : JOBE
3
Marketing letters : a journal of research in marketing
3
International marketing review
2
Journal of food products marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing
2
Journal of marketing communications
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
The service industries journal
2
World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
1
Agribusiness : an internat. journal
1
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions
1
Cross-cultural and critical perspectives on brands
1
E-business : state of the art of ICT based challenges and solutions
1
Econometric Institute research papers
1
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
1
Energy policy
1
EuroMed journal of business
1
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ECONIS (ZBW)
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1
A new measure of
brand
personality
Geuens, Maggie
(
contributor
);
Weijters, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787830
Saved in:
2
Sustainable food consumption : exploring the consumer attitude - behaviour GAP
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400470
Saved in:
3
Sustainable food consumption, involvement, certainty and values : an application of the theory of planned behaviour
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003243515
Saved in:
4
Liquid wealth heterogeneity, asymmetric consumption dynamics, and myopic loss aversion
Van Den Heuvel, Milan
;
Vandermarliere, Benjamin
; …
-
2019
Persistent link: https://www.econbiz.de/10012020166
Saved in:
5
Segmenting internet shoppers based on their web-usage-related lifestyle : a cross-cultural validation
Brengman, Malaika
;
Geuens, Maggie
;
Weijters, Bert
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924740
Saved in:
6
The proximity effect : the role of interitem distance on reverse-item bias
Weijters, Bert
(
contributor
);
Geuens, Maggie
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003802883
Saved in:
7
The impact of associative advertising on personal values and behavior
Defever, Christine
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003802892
Saved in:
8
Involvement on attitude-decision consistency in a memory-based decision context
Van Kerckhove, Anneleen
;
Vermeir, Iris
;
Geuens, Maggie
-
2009
Persistent link: https://www.econbiz.de/10003936788
Saved in:
9
Deep habits in consumption : a spatial panel analysis using scanner data
Verhelst, Benjamin
;
Van den Poel, Dirk
-
2012
Persistent link: https://www.econbiz.de/10009713373
Saved in:
10
Can fat taxes and package size restrictions stimulate healthy food choices?
Huyghe, E.
;
Van Kerckhove, Anneleen
-
2013
Persistent link: https://www.econbiz.de/10010256395
Saved in:
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