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insufficient "entrepreneurship talent" of their owners. At the same time, marketing (as a research and practical field) is seen … only as a supplement to business. However, marketing is not just a functional component of the business; it is also the … basis of its organization and philosophy. This article describes the influence of marketing on small businesses, researching …
Persistent link: https://www.econbiz.de/10010857455
The paper was identified the major trends in food consumption population of Perm area; was determined by socio-economic importance of providing social assistance to poor food categories of the population.
Persistent link: https://www.econbiz.de/10010857463
marketing strategies for the wholesale trade company. …
Persistent link: https://www.econbiz.de/10010857468
The problem of the system of education will be more acute in the context of new information capabilities. Freedom of information leads to the problem of selecting relevant and reliable knowledge and competencies. Disclosure of the associated problems this article is about.
Persistent link: https://www.econbiz.de/10010857476
Article is devoted to the continuation of the study hypotheses on the relationship between marketing and life cycle of … analysis, showing the feature in the marketing of innovative enterprises. …
Persistent link: https://www.econbiz.de/10010857478
marketing. Blurring the severity definitions of "value" lead to violations of the integrity and completeness of scientific … knowledge in marketing theory. Desk research allowed to define the term "value" in marketing, as a category of marketing theory … multidisciplinary database marketing. In the work place has been defined category of "value" in marketing in relation to other …
Persistent link: https://www.econbiz.de/10011277961
issues of consultancy support to small and medium enterprises. Displaying the virtual absence of marketing support for …
Persistent link: https://www.econbiz.de/10010555535
. The main goal of our marketing research is to obtain an overview of the status of the Moscow market of frozen vegetables … vegetables in the Moscow region. Also used statistical data and related studies conducted by "Milagro M". The article presents …
Persistent link: https://www.econbiz.de/10008547466
Lack of activity of the Russian wholesale and manufacturing companies operating in the market of meat food products results in a loss of profit on new market segments. The article discusses the prospects «Business to Business» on the Internet for these companies. The results show the...
Persistent link: https://www.econbiz.de/10008547469
The analysis of the competitive advantages of 4-star hotels (the island of Tenerife, Spain) for Russian tourists, with the use of parametric indicators and the calculation of the price of indifference. " The conclusions and proposed recommendations.
Persistent link: https://www.econbiz.de/10008499718