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~isPartOf:"Antecedents and outcomes of employee-based brand equity"
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Employee-based brand equity and competitive advantage
Safeer, Asif Ali
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Khuhro, Saima
- In:
Antecedents and outcomes of employee-based brand equity
,
(pp. 54-71)
.
2022
Persistent link: https://www.econbiz.de/10013336132
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