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A binomial logit model is estimated on individual telecommunications service use data. The model examines whether operator-specific switching costs and termination-based prices impact on retention. The results show that service attributes (brand image and on-net prices) are significant in...
Persistent link: https://www.econbiz.de/10010548706
This article attempts to identify factors that influence the potential demand for m-government service adoption in Japan by analysing survey responses. This study identifies smartphone ownership, mobile application activity and e-government subscription as demand drivers. These results suggest...
Persistent link: https://www.econbiz.de/10010691015