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How do advertised brands benefit from private labels? : an application of rational expectations models
Chen, Guan-ru
- In:
Applied economics
46
(
2014
)
22/24
,
pp. 2891-2902
Persistent link: https://www.econbiz.de/10010417137
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2
Analyzing recurrent customer purchases and unobserved defections : a Bayesian data augmentation scheme
Borle, Sharad
;
Singh, Siddarth S.
;
Jain, Dipak
-
2013
Persistent link: https://www.econbiz.de/10010188604
Saved in:
3
Do firms always benefit from the presence of active customers?
Laussel, Didier
- In:
Applied economics
55
(
2023
)
20
,
pp. 2292-2307
Persistent link: https://www.econbiz.de/10014294919
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4
Brand names, ignorance, and quality guaranteeing premiums
Lott, John R.
- In:
Applied economics
20
(
1988
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10001047165
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5
The retailer needs to be paid for sophisticated decicions : modelling promotional interactions between consumers, retailers and brand managers
Marks, Robert E.
;
Midgley, David F.
-
2008
Persistent link: https://www.econbiz.de/10003909199
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6
Why private labels may increase market prices
Soberman, David A.
(
contributor
); …
-
2002
-
[Elektronische Ressource], rev. version of 99/39/MKT
Persistent link: https://www.econbiz.de/10001719483
Saved in:
7
Why private labels may increase market prices
Soberman, David A.
(
contributor
); …
-
2003
-
[Elektronische Ressource], rev
Persistent link: https://www.econbiz.de/10001827299
Saved in:
8
The missing link : the effect of customers on the formation of relationships among producers in the multiplex triads
Shipilov, Andrew
;
Li, Stan Xiao
-
2010
Persistent link: https://www.econbiz.de/10008807593
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9
Information acquisition through customer voting systems
Marinesi, Simone
;
Girotra, Karan
-
2012
Persistent link: https://www.econbiz.de/10009684921
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10
The impact of customer relationship characterisstics on profitable lifetime duration
Reinartz, Werner J.
(
contributor
);
Kumar, V.
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632962
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