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~person:"Chun, Sungju"
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Chun, Sungju
Gierl, Heribert
Wansink, Brian
Kaiser, Harry M.
8
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6
Messer, Kent D.
5
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Advances in Advertising Research XIV : Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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International advertising and communication : current insights and empirical findings
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ECONIS (ZBW)
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Comparisons of robust tests for shifts in trend with an application to trend deviations of real exchange rates in the long run
Chun, Sungju
;
Perron, Pierre
- In:
Applied economics
45
(
2013
)
22/24
,
pp. 3412-3528
Persistent link: https://www.econbiz.de/10010345346
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2
Trend shifts in the forward premium and the predictability of excess returns in currency markets
Cho, Dooyeon
;
Chun, Sungju
- In:
Applied economics
49
(
2017
)
18
,
pp. 1821-1832
Persistent link: https://www.econbiz.de/10011815429
Saved in:
3
Can generic advertising alleviate consumer concerns over food scares?
Messer, Kent D.
;
Kaiser, Harry M.
;
Payne, Collin
; …
- In:
Applied economics
43
(
2011
)
10/12
,
pp. 1535-1549
Persistent link: https://www.econbiz.de/10009239367
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