//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific business review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Perceptional components of bra...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
China
1
Economic convergence
1
Globalisierung
1
Globalization
1
Multinationales Unternehmen
1
Strategic management
1
Strategisches Management
1
Transnational corporation
1
Wirtschaftliche Konvergenz
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Undetermined
1
Author
All
Jin, Zhongqi
2
Zhu, Yi
2
Lynch, Richard
1
Lynch, Richard L.
1
Published in...
All
Asia Pacific business review
Journal of business research : JBR
49
Journal of marketing communications
24
Qualitative Market Research: An International Journal
24
European Journal of Marketing
18
Marketing Intelligence & Planning
17
Marketing intelligence & planning
17
Building corporate identity, image and reputation in the digital era
12
European journal of marketing : EJM
12
Industrial marketing management : the international journal for industrial and high-tech firms
12
Qualitative market research : an international journal
11
International journal of hospitality management
7
Journal of advertising research
7
Journal of strategic marketing
7
Technological forecasting & social change : an international journal
7
The Bottom Line
7
EuroMed journal of business
6
Journal of world business : JWB
6
The marketing review
6
Working paper / Department of Commerce, College of Business, Massey University
6
British Journal of Management
5
Corporate Communications: An International Journal
5
Corporate reputation review : an international journal
5
International Journal of Contemporary Hospitality Management
5
International journal of advertising : the quarterly review of marketing communications
5
Corporate reputation review
4
EuroMed Journal of Business
4
International business review : the official journal of the European International Business Academy
4
International journal of contemporary hospitality management
4
International journal of market research : JMRS ; the journal of the Market Research Society
4
Journal of Business Research
4
Journal of business-to-business marketing
4
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
3
International studies of management and organization
3
Journal of Business Strategy
3
Journal of Product & Brand Management
3
Journal of business strategy
3
Sustainable branding : ethical, social, and environmental cases and perspectives
3
The future of marketing : critical 21st century perspectives
3
A reader in marketing communications
2
more ...
less ...
Source
All
ECONIS (ZBW)
1
OLC EcoSci
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Playing the game of catching-up : global strategy building in a Chinese company
Zhu, Yi
;
Lynch, Richard L.
;
Jin, Zhongqi
- In:
Asia Pacific business review
17
(
2011
)
4
,
pp. 511-533
Persistent link: https://www.econbiz.de/10009503088
Saved in:
2
Playing the game of catching-up: global strategy building in a Chinese company
Zhu, Yi
;
Lynch, Richard
;
Jin, Zhongqi
- In:
Asia Pacific business review
17
(
2011
)
4
,
pp. 511-534
Persistent link: https://www.econbiz.de/10009341921
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->