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I worship, so I download? : idol worship, music purchase and piracy be young consumers in Taiwan
Huang, Yu-An; Lin, Chad; Su, Hung-jen; Tung, Mei-Lien - In: Asia Pacific journal of marketing and logistics 27 (2015) 1, pp. 99-126
Persistent link: https://www.econbiz.de/10010508355
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An investigation of visual comprehension in memory for 360-degree video advertisements amongst adolescents
Jayawardena, Nirma Sadamali; Ross, Mitchell; Quach, Sara; … - In: Asia Pacific journal of marketing and logistics 35 (2023) 7, pp. 1789-1812
Persistent link: https://www.econbiz.de/10014315899
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Developers and terminators in hypermarkets' relationships with Chinese customers
Stanworth, James O. - In: Asia Pacific journal of marketing and logistics 21 (2009) 2, pp. 280-293
Persistent link: https://www.econbiz.de/10003849959
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Airline pricing under different market conditions : evidence from European low-cost carriers
Bilotkach, Volodymyr; Gaggero, Alberto A.; Piga, Claudio A. - 2012
Persistent link: https://www.econbiz.de/10009427835
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Too many bargainers spoil the broth : the impact of bargaining on markets with price takers
Gill, David (contributor); Thanassoulis, John (contributor) - 2007
Persistent link: https://www.econbiz.de/10003475935
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Omni micro-reseller's path-to-purchase and MSEs omnichannel readiness in the Indonesian affordable fashion industry
Maulana, Amalia E.; Adisantoso, Julio; Hartanto, Bobie - In: Asia Pacific journal of marketing and logistics 35 (2023) 4, pp. 874-889
Persistent link: https://www.econbiz.de/10014285906
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Brand management in a situation of an economic crisis : methods of strengthening the brand value in the scope of emerging markets
Drewniak, Rafał; Karaszewski, Robert - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 743-758
Persistent link: https://www.econbiz.de/10011622841
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The impact of the reference price system on the pharmaceutical market : a theoretical approach
Merino Castelló, Anna (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001546844
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Themed issue: Branding in Asia
In: Asia Pacific journal of marketing and logistics 25 (2013) 2, pp. 287-340
Persistent link: https://www.econbiz.de/10009752325
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The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process
Liu, Kuo-Ning; Hu, Clark - In: Asia Pacific journal of marketing and logistics 34 (2022) 7, pp. 1368-1391
Persistent link: https://www.econbiz.de/10013391117