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Tasting quality : the roles of intrinsic and extrinsic cues
Veale, Roberta; Quester, Pascale - In: Asia Pacific journal of marketing and logistics 21 (2009) 1, pp. 195-207
Persistent link: https://www.econbiz.de/10003821173
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When do price discounts become attractive? : a study comparing discount strategies on consumer perceptions
Tan, Wee Kheng - In: Asia Pacific journal of marketing and logistics 35 (2023) 6, pp. 1404-1424
Persistent link: https://www.econbiz.de/10014286056
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Urbanized young Indians : are they goal oriented? ; a scale-validation study of the regulatory focus questionnaire in the Indian context
Sett, Rahul Kumar - In: Asia Pacific journal of marketing and logistics 24 (2012) 3, pp. 500-514
Persistent link: https://www.econbiz.de/10009577065
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Alcohol consumption and behaviours in Hong Kong
Pettigrew, Simone; Charters, Steve - In: Asia Pacific journal of marketing and logistics 22 (2010) 2, pp. 210-221
Persistent link: https://www.econbiz.de/10003977194
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Social religiosity : concept and measurement across divergent cultures
Mathur, Anil; Barak, Benny; Zhang, Yong; Lee, Keun S.; … - In: Asia Pacific journal of marketing and logistics 27 (2015) 5, pp. 717-734
Persistent link: https://www.econbiz.de/10011478833
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Homo economicus? : an investigation of factors influencing perceived comfort of choosing paper-based triple stimulus vouchers
Tan, Wee Kheng; Liang, Hao-Jen - In: Asia Pacific journal of marketing and logistics 34 (2022) 3, pp. 543-558
Persistent link: https://www.econbiz.de/10013163353
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On the use of structural equation modelling in marketing image research
Koubaa, Yamen; Tabbane, Rym Srarfi; Jallouli, Rim Chaabouni - In: Asia Pacific journal of marketing and logistics 26 (2014) 2, pp. 315-338
Persistent link: https://www.econbiz.de/10010349401
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Discriminant analysis in export research : an imperative for methodological rigor
Kahiya, Eldrede Tinashe - In: Asia Pacific journal of marketing and logistics 29 (2017) 1, pp. 145-170
Persistent link: https://www.econbiz.de/10011613326
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Moderating role of religious beliefs on attitudes towards charities and motivation to donate
Teah, Min; Lwin, Michael; Cheah, Isaac - In: Asia Pacific journal of marketing and logistics 26 (2014) 5, pp. 738-760
Persistent link: https://www.econbiz.de/10010462611
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Effects of price decisions on product categories and brands
Álvarez Álvarez, Begoña; Vázquez Casielles, Rodolfo - In: Asia Pacific journal of marketing and logistics 20 (2008) 1, pp. 23-43
Persistent link: https://www.econbiz.de/10003728553