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Cultural and identity antecedents of market mavenism : comparing Chinese at home and abroad
Cleveland, Mark; Bartikowski, Boris - In: Journal of business research : JBR 82 (2018), pp. 354-363
Persistent link: https://www.econbiz.de/10011771907
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Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark; Bartikowski, Boris - In: Journal of business research : JBR 155 (2023) 2, pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
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Selling to the urban Chinese in East Asia : do CSR and value orientation matter?
Ramasamy, Bala; Yeung, Matthew C. H.; Chen, Junsong - In: Journal of business research : JBR 66 (2013) 12, pp. 2485-2491
Persistent link: https://www.econbiz.de/10010211274
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Special issue : Cross-cultural business research
Huff, Lenard C. (contributor) - 2008
Persistent link: https://www.econbiz.de/10003716936
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How price display influences consumer luxury perceptions
Parguel, Béatrice; Delécolle, Thierry; … - In: Journal of business research : JBR 69 (2016) 1, pp. 341-348
Persistent link: https://www.econbiz.de/10011417736
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Predicting the consumer's purchase intention of durable goods : an attribute-level analysis
Bag, Sujoy; Tiwari, Manoj Kumar; Chan, Felix Tung Sun - In: Journal of business research : JBR 94 (2019), pp. 408-419
Persistent link: https://www.econbiz.de/10011947464
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Segmenting young-adult consumers in East Asia and Central and Eastern Europe : the role of consumer ethnocentrism and decision-making styles
Rašković, Matevž; Ding, Zhonghui; Hirose, Morikazu; … - In: Journal of business research : JBR 108 (2020), pp. 496-507
Persistent link: https://www.econbiz.de/10012175457
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Hedonic vs. utilitarian consumption : a cross-cultural perspective based on cultural conditioning
Lim, Elison Ai Ching; Ang, Swee Hoon - In: Journal of business research : JBR 61 (2008) 3, pp. 225-232
Persistent link: https://www.econbiz.de/10003717190
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A cross-cultural examination of the effects of social perception styles on store image formation
Hu, Haiyan; Jasper, Cynthia R. - In: Journal of business research : JBR 60 (2007) 3, pp. 222-230
Persistent link: https://www.econbiz.de/10003428854
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Building and testing models of consumer purchase intention in competitive and multicultural environments
Teng, Lefa; Laroche, Michel - In: Journal of business research : JBR 60 (2007) 3, pp. 260-268
Persistent link: https://www.econbiz.de/10003429514