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~isPartOf:"Baltic journal of management"
~isPartOf:"Handbook of research on consumerism in business and marketing : concepts and practices"
~isPartOf:"International business review : the official journal of the European International Business Academy"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~subject:"Konsumentenverhalten"
~subject:"Mode"
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Konsumentenverhalten
Mode
Consumer behaviour
3
Designation of origin
2
Herkunftsbezeichnung
2
Advertising
1
Advertising effects
1
Agonistic emotions
1
Auslandsinvestition
1
Bibliometrics
1
Bibliometrie
1
Brand equity
1
Brand image
1
Brand management
1
Brand origin
1
Company misconduct
1
Comparison
1
Country of manufacture
1
Country of origin
1
Country stereotypes
1
Football
1
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1
Fußball
1
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Multinationales Unternehmen
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Perceived country similarity
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Post-industrial society
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Postindustrielle Gesellschaft
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Smartphones
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Sport organization
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Transnational corporation
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Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Du, Yunzhou
2
Fong, Cher Min
2
Gineikiene, Justina
2
Kuusik, Andres
2
Piccarozzi, Michela
2
Shukla, Paurav
2
Silkoset, Ragnhild
2
Silvestri, Cecilia
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Swoboda, Bernhard
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Yelkur, Rama
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Abdalla, Carla Caires
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Al-Karaghouli, Wafi
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1
Amine, Lyn Suzanne
1
Antonetti, Paolo
1
Arlinghaus, Julia C.
1
Arora, Vibha
1
Attia, Samaa
1
Auger, Pat
1
Bahaee, Mahmood
1
Balabanis, George
1
Barbarossa, Camilla
1
Basile, Gianpaolo
1
Bian, Xuemei
1
Blomqvist, Kirsimarja
1
Burke, Paul F.
1
Bustinza, Oscar F.
1
Buzeta, Cristian
1
Calderón, Haydeé
1
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Cavusgil, Erin
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Cavusgil, S. Tamer
1
Cayolla, Ricardo
1
Chaney, Isabella
1
Chansarkar, Bal
1
Chatzipanagiotou, Kalliopi
1
Christodoulides, George
1
Collinson, Simon
1
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Baltic journal of management
Handbook of research on consumerism in business and marketing : concepts and practices
International business review : the official journal of the European International Business Academy
Journal of business research : JBR
33
Journal of retailing and consumer services
12
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of marketing communications
5
International journal of hospitality management
4
International marketing review
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of promotion management : JPM
4
The journal of brand management : an international journal
4
International journal of consumer studies
3
International journal of retail & distribution management
3
Psychology & marketing
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Marketing and multicultural diversity
2
The journal of product & brand management
2
The service industries journal
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Analyzing the cultural diversity of consumers in the global marketplace
1
Challenges and trends in modern banking
1
Cogent business & management
1
Cross-cultural and critical perspectives on brands
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
E-business : state of the art of ICT based challenges and solutions
1
Electronic commerce research
1
EuroMed journal of business
1
European journal of marketing : EJM
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of strategic e-business management
1
International advertising and communication : current insights and empirical findings
1
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ECONIS (ZBW)
3
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1
Consumption, anti-consumption, and consumption communities : the football clubs and its fans
Loureiro, Sandra Maria Correia
;
Pires, Ana Regina
; …
- In:
Handbook of research on consumerism in business and …
,
(pp. 510-536)
.
2014
Persistent link: https://www.econbiz.de/10010354595
Saved in:
2
Advertising and country-of-origin images as sources of
brand
equity and the moderating role of
brand
typicality
Loureiro, Sandra Maria Correia
;
Kaufmann, Hans Rüdiger
- In:
Baltic journal of management
12
(
2017
)
2
,
pp. 153-170
Persistent link: https://www.econbiz.de/10011707209
Saved in:
3
Foreign company misconduct and how consumers' punitive intent is influenced by country stereotypes and the perceived similarity between the foreign country and the home country
Barbarossa, Camilla
;
Buzeta, Cristian
;
Pelsmacker, …
- In:
International business review : the official journal of …
31
(
2022
)
5
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013399558
Saved in:
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