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Harnessing customer mindset metrics to boost consumer spending : a cross-country study on routes to economic and business growth
Shaalan, Ahmed
;
Agag, Gomaa
;
Tourky, Marwa
- In:
British journal of management
34
(
2023
)
1
,
pp. 442-465
Persistent link: https://www.econbiz.de/10014279217
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