Harnessing customer mindset metrics to boost consumer spending : a cross-country study on routes to economic and business growth
Year of publication: |
2023
|
---|---|
Authors: | Shaalan, Ahmed ; Agag, Gomaa ; Tourky, Marwa |
Published in: |
British journal of management. - Oxford : Wiley-Blackwell, ISSN 1467-8551, ZDB-ID 2025938-4. - Vol. 34.2023, 1, p. 442-465
|
Subject: | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes | Privater Konsum | Private consumption | Wirkungsanalyse | Impact assessment | Europa | Europe | 2000-2019 |
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