Ketchen, David Jr.; Rebarick, William; Hult, G. Tomas M.; … - In: Business Horizons 51 (2008) 3, pp. 235-243
All executives would like their organizations to perform better, and most seek ways to make that happen. This paper focuses on how supply chains -- the series of activities through which products and services are created and then distributed to customers -- can enhance firm performance. For the...