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Business horizons
Legends in marketing
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Does marketing need reform? : fresh perspectives on the future
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The branding challenges of Asian manufacturing firms
Birnik, Andreas
;
Birnik, Anna-Karin
;
Sheth, Jagdish N.
- In:
Business horizons
53
(
2010
)
5
,
pp. 523-532
Persistent link: https://www.econbiz.de/10008655730
Saved in:
2
The branding challenges of Asian manufacturing firms
Birnik, Andreas
;
Birnik, Anna-Karin
;
Sheth, Jagdish
- In:
Business horizons
53
(
2010
)
5
,
pp. 523-533
Persistent link: https://www.econbiz.de/10008444211
Saved in:
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