Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business horizons"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The Market valuation of outsou...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand
1
Brand image
1
Brand management
1
Brand names
1
Brand strategy
1
Branding
1
Consumer behaviour
1
Einzelhandel
1
Handelsmarke
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Private-label products
1
Retail trade
1
Retailing
1
Store brand
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Dekimpe, Marnik G.
1
Geyskens, Inge
1
Jong, Koen de
1
Keller, Kristopher Oliver
1
Published in...
All
Business horizons
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
15
Journal of marketing
9
ERIM report series research in management
5
Journal of retailing
5
Journal of the Academy of Marketing Science
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of marketing research : JMR
4
Journal of management : JOM
3
Human performance
2
Journal of economic behavior & organization : JEBO
2
MSI reports : working paper series
2
Marketing letters : a journal of research in marketing
2
Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
2
Academy of Management journal : AMJ
1
Discussion paper / Center for Economic Research, Tilburg University
1
Dissertation Series CentER
1
ERIM Report Series Reference
1
European journal of operational research : EJOR
1
Explanatory frameworks : economics, geography, social analysis
1
Faculteit der Economische en Toegepaste Economische Wetenschappen
1
Handbook of business-to-business marketing
1
Handbook of marketing and finance
1
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
1
International journal of operations & production management
1
International journal of production research
1
Journal of Economic Behavior & Organization
1
Journal of Operations Management
1
Journal of marketing research
1
Journal of operations management
1
Journal of service research
1
Journal of service research : JSR
1
Marketing Letters
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Marshall School of Business Working Paper
1
Relevant knowledge series
1
Research handbooks in business and management series
1
Strategic management journal
1
The International Journal of Logistics Management
1
The connected customer : the changing nature of consumer and business markets
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How to brand your private labels
Geyskens, Inge
;
Keller, Kristopher Oliver
;
Dekimpe, …
- In:
Business horizons
61
(
2018
)
3
,
pp. 487-496
Persistent link: https://www.econbiz.de/10011866418
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
