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Business horizons
Journal of marketing research : JMR
386
Journal of business research : JBR
222
Technological forecasting & social change : an international journal
195
Journal of marketing
186
Overseas business reports : OBR
155
SpringerLink / Bücher
143
Jahrbuch der Absatz- und Verbrauchsforschung
125
International journal of market research : JMRS ; the journal of the Market Research Society
107
International journal of production research
99
European journal of operational research : EJOR
94
Springer eBook Collection
93
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
83
Journal of the Academy of Marketing Science
82
International journal of business information systems : IJBIS
77
Qualitative market research : an international journal
74
Management science : journal of the Institute for Operations Research and the Management Sciences
72
International journal of forecasting
70
Journal of advertising research
70
Esomar congress
68
Journal of information & knowledge management : JIKM
68
Tourism management : research, policies, practice
68
Journal of retailing
65
Journal of retailing and consumer services
64
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
62
Industrial marketing management : the international journal for industrial and high-tech firms
62
Marketing : ZFP ; journal of research and management
60
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
58
Europäische Hochschulschriften / 5
56
Journal of business economics : JBE
56
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
54
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
53
Harvard business review : HBR
52
European Journal of Marketing
51
European marketing research review
51
Marketing Intelligence & Planning
51
HMD : Praxis der Wirtschaftsinformatik
50
Information systems and e-business management : ISeB
49
International journal of market research
49
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ECONIS (ZBW)
54
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1
Uncovering the message from the mess of big data
Bendle, Neil T.
;
Wang, Xin
- In:
Business horizons
59
(
2016
)
1
,
pp. 115-124
Persistent link: https://www.econbiz.de/10011422876
Saved in:
2
Big data? Big deal : searching for big data's performance effects in HR
Holwerda, Jacob A.
- In:
Business horizons
64
(
2021
)
4
,
pp. 391-399
Persistent link: https://www.econbiz.de/10012590323
Saved in:
3
Implementing big data strategies : a managerial perspective
Tabesh, Pooya
;
Mousavidin, Elham
;
Hasani, Sona
- In:
Business horizons
62
(
2019
)
3
,
pp. 347-358
Persistent link: https://www.econbiz.de/10012024128
Saved in:
4
How data analytics is transforming agriculture
Pham, Xuan
;
Stack, Martin
- In:
Business horizons
61
(
2018
)
1
,
pp. 125-133
Persistent link: https://www.econbiz.de/10011808997
Saved in:
5
The questions we ask : opportunities and challenges for using big data analytics to strategically manage human capital resources
Hamilton, R. H.
;
Sodeman, William A.
- In:
Business horizons
63
(
2020
)
1
,
pp. 85-95
Persistent link: https://www.econbiz.de/10012162021
Saved in:
6
Sensor-based entrepreneurship : a framework for developing new products and services
Brown, Terrence E.
- In:
Business horizons
60
(
2017
)
6
,
pp. 819-830
Persistent link: https://www.econbiz.de/10011771779
Saved in:
7
Addressing barriers to big data
Alharthi, Abdulkhaliq
;
Krotov, Vlad
;
Bowman, Michael
- In:
Business horizons
60
(
2017
)
3
,
pp. 285-292
Persistent link: https://www.econbiz.de/10011756767
Saved in:
8
Big data : dimensions, evolution, impacts, and challenges
Lee, In
- In:
Business horizons
60
(
2017
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10011756769
Saved in:
9
Big data dreams : a framework for corporate strategy
Mazzei, Matthew J.
;
Noble, David
- In:
Business horizons
60
(
2017
)
3
,
pp. 405-414
Persistent link: https://www.econbiz.de/10011757147
Saved in:
10
The law and ethics of big data analytics : a new role for international human rights in the search for global standards
Nersessian, David
- In:
Business horizons
61
(
2018
)
6
,
pp. 845-854
Persistent link: https://www.econbiz.de/10011955568
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