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~isPartOf:"Business strategies for sustainability"
~person:"Ayres, Robert U."
~person:"Sarkar, Runa"
~person:"Satapathy, Suchismita"
~person:"Tisdell, Clement A."
~person:"Whittington, Richard"
~subject:"Indien"
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Is customer-centric sustainability an element of marketing strategy? : evidence from Indian firms
Mishra, Prashant
;
Sarkar, Runa
- In:
Business strategies for sustainability
,
(pp. 116-130)
.
2019
Persistent link: https://www.econbiz.de/10011932870
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