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marketing spending is hard. Blake, Nosko and Tadelis (2015) ran an experiment with eBay, showing that when the company suspended … be generalized? We conducted a similar experiment with Edmunds.com, arguably a more representative company, and found … suggest money spent on search-engine marketing may be more effective than previously documented …
Persistent link: https://www.econbiz.de/10012944620
Gordon Tullock has been one of the most important founders and contributors to Public Choice. Two innovations are typical “Tullock Challenges." The first relates to method: The measurement of subjective well-being, or happiness. The second relates to digital social networks such as Facebook,...
Persistent link: https://www.econbiz.de/10013124683
second exploits a quasi-experiment in East Germany created by a mistaken technology choice of the state …
Persistent link: https://www.econbiz.de/10013067943
We study charitable giving within social groups. Exploiting a unique dataset, we establish three key relationships between social group size and fundraising outcomes: (i) a positive relationship between group size and the total number of donations; (ii) a negative relationship between group size...
Persistent link: https://www.econbiz.de/10013050470
Much fundraising is done by individuals within existing social groups. Exploiting a unique dataset, we demonstrate:(i) a positive relationship between social group size and the number of donations; (ii) a negative relationship between group size and the size of individual donations; (iii) no...
Persistent link: https://www.econbiz.de/10012986651
We document that the recent house price experiences within an individual's social network affect her perceptions of the attractiveness of property investments, and through this channel have large effects on her housing market activity. Our data combine anonymized social network information from...
Persistent link: https://www.econbiz.de/10012988967
Due to computing and communication facilities, formal procedures, often referred to as ‘algorithms', are now extensively used in public, economic and social areas. These procedures, currently at the forefront of criticisms, share some features with mechanisms as defined by economists,...
Persistent link: https://www.econbiz.de/10012917008
This article reviews recent theoretical contributions on digital piracy. It starts by elaborating on the reasons for intellectual property protection, by reporting a few facts about copyright protection, and by examining reasons to become a digital pirate. Next, it provides an exploration of the...
Persistent link: https://www.econbiz.de/10013316143
As the Internet economy has grown, so too has the need for trust. A degree of trust is a critical ingredient in virtually all economic relationships, Internet or otherwise. Every day we choose to trust plumbers, doctors, employers, employees, teachers, airlines, and others. The need for trust...
Persistent link: https://www.econbiz.de/10013316582
We empirically test the relationship between hiring discrimination and labour market tightness at the level of the occupation. To this end, we conduct a correspondence test in the youth labour market. In line with theoretical expectations, we find that, compared to natives, candidates with a...
Persistent link: https://www.econbiz.de/10013086979