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Data-driven, data-informed, data-augmented : how Ubisoft’s Ghost Recon Wildlands live unit uses data for continuous product innovation
Werder, Karl; Seidel, Stefan; Recker, Jan; Berente, Nicholas - In: California management review 62 (2020) 3, pp. 86-102
Persistent link: https://www.econbiz.de/10012231376