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~isPartOf:"California management review : CMR"
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Service-Logic Innovations: How to Innovate Customers, Not Products
Michel, Stefan
;
Brown, Stephen W.
;
Gallan, Andrew S.
- In:
California management review : CMR
50
(
2008
)
3
,
pp. 49-65
Persistent link: https://www.econbiz.de/10008056957
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