The lifestyle and consumption habits of individuals are crucial in the question of ecological sustainability. Current consumption patterns need to be changed, requiring societies to shift cultural norms and create new consumer habits which are within planetary boundaries. In the practices of...

Sustainable consumption is increasingly considered critical for the sustainable growth of developing countries. Consequently, these countries exert significant efforts to foster sustainable consumption behaviors among the consumer public to maximize their sustainability outcomes. This research,...

Each stage of the fashion clothing lifecycle exerts multitudinous negative impacts on the planet. To date, research and policy interventions toward sustainable clothing consumption have largely concentrated on the initial and final life-stages of clothing production, and garment disposal....

To reduce energy consumption of households, many appliances contain eco-settings, which when used, reduce energy consumption. However, the effectivity of the eco-settings in reducing energy consumption is hardly tested. Other design for sustainable behaviour strategies like coercion and feedback...

Disruptive events have historically been shown to upset business as usual practices that can leave temporary or lasting changes. The emergence of a pandemic in 2020 triggered a rapid digital transformation. Electronic platforms are able to support essential socio-economic activities through...

In this short communication we propose virtual reality (VR) as an experimental approach to study sustainable behavior in business, taking advantage of its characteristics that provide objective assessment methods with high validity. This approach exploits VR capabilities to generate immersive...

The purpose of this paper was to investigate the effect of emotionally connotated photographic material on problem awareness regarding sustainability and sustainable behavioral intentions of mobile phones. In a prestudy (N ​= ​110), photographs related to the ecological and social...

The purpose of the study was to identify factors that predicted clothing disposal with a focus on testing the moderating roles of knowledge (i.e., clothing sustainability knowledge) and personal values (i.e., self-enhancement), while introducing a new concept of consumers' self-perception of...

Although access-based business models such as product rental hold promise for contributing to sustainable production and consumption, their diffusion is hindered by a lack of consumer acceptance. In order for rental models to resonate with consumers, they must be designed and communicated in a...

Achieving sustainable healthy diets for all will require substantial changes in individuals' food choices. Motivation plays a central role in behaviour change, yet little is known about the relationship between food choice motives and sustainability of the overall diet. The present study...