Restaurant servicescape domain consists of physical and social aspects. Surprisingly, both aspects have been studied independently. This study aims to investigate the unanimous effects of servicescape on consumer behaviour in a full-service context (Malaysia) through the mediating and moderating...

This study aims to investigate the new generation's behavior, influencing VR satisfaction and behavioral intention toward destinations. To this end, this paper investigated whether subjective norms, attitudes, perceived behavioral control, and VR satisfaction of the new generation positively...

Coronavirus (COVID-19), a highly transmissible disease that poses a global danger to human populations from 2019, had a pandemic breakout in Vietnam in May 2021. A total of 311 people responded to the online survey, which had 29 questions. The causal linkages of the latent factors construct were...

An electronic wallet (e-wallet) is the digital equivalent of a physical wallet that can support cashless and contactless payment, thereby enabling consumers' to meet the physical contact restrictions imposed to contain the spread of COVID-19. Hence, consistent with the increasing awareness of...

The theoretical framework of the Theory of Planned Behaviour (TPB) has been widely used in analysing behavioural intentions to adopt Islamic finance. However, there is still little research investigating the adoption of Islamic microfinance. This study aims to determine the factors influencing...

This study examines the determinants of sunflower farmers' intention to seek Agricultural Value Chain Financing (AVCF) in Tanzania. A cross-sectional survey design was used to collect data from 184 farmers in Singida and Dodoma. Partial least squares structural equation modelling (PLS-SEM) was...

This study analyzes the relationship between emotional competencies and entrepreneurial intention of students from public higher education institutions in Ecuador, supported by an extended model of Ajzen’s Theory of planned behavior. The results are derived from a questionnaire applied to...

This study explains entrepreneurship in the context of a comparative analysis of Vietnam and South Korea. For that purpose, it develops an analytical framework based upon both theory of planned behaviour (TPB) and sociological approach to demonstrate whether or how much macro-environmental...

This study extends the literature of the theory of planned behavior in the context of entrepreneurship. Specifically, this study is intended to verify which psychological characteristics moderate the relationship between entrepreneurial intention and entrepreneurial action. Internal locus of...

As tourism is a fast-growing industry, it is worth focusing on understanding travelers’ information generation behavior. The previous research also found that research in the motivation of travelers in sharing travel information through SNSs is quite limited. This research aims to study social...