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~isPartOf:"Collection village mondial"
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ECONIS (ZBW)
157
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1
Business failure and mass media : an analysis of media exposure in the context of delisting event
Sheng, Jie
;
Lan, Hao
- In:
Journal of business research : JBR
97
(
2019
),
pp. 316-323
Persistent link: https://www.econbiz.de/10012002980
Saved in:
2
Effects of antismoking messages from media on adolescent smoking : the roles of family, school, and culture
Yang, Zhiyong
;
Floyd, Kristopher
;
Tanner, John F.
- In:
Journal of business research : JBR
103
(
2019
),
pp. 222-231
Persistent link: https://www.econbiz.de/10012104204
Saved in:
3
The impact of media coverage on IPO stock performance
Guldiken, Orhun
;
Tupper, Christina
;
Nair, Anil
;
Yu, Huizhi
- In:
Journal of business research : JBR
72
(
2017
),
pp. 24-32
Persistent link: https://www.econbiz.de/10011645416
Saved in:
4
Relationship norms and media gratification in relational brand communication
Simon, Françoise
- In:
Journal of business research : JBR
79
(
2017
),
pp. 12-22
Persistent link: https://www.econbiz.de/10011745102
Saved in:
5
The impact of media richness on consumer information search and choice
Maity, Moutusy
;
Dass, Mayukh
;
Kumar, Piyush
- In:
Journal of business research : JBR
87
(
2018
),
pp. 36-45
Persistent link: https://www.econbiz.de/10011866523
Saved in:
6
Does media attention drive corporate social responsibility?
Zyglidopoulos, Stelios C.
;
Georgiadis, Andreas P.
; …
- In:
Journal of business research : JBR
65
(
2012
)
11
,
pp. 1622-1627
Persistent link: https://www.econbiz.de/10009682696
Saved in:
7
Performance feedback and firms' relative strategic emphasis : the moderating effects of board independence and media coverage
Cheng, Lulu
;
Xie, En
;
Fang, Junyi
;
Mei, Nan
- In:
Journal of business research : JBR
139
(
2022
),
pp. 218-231
Persistent link: https://www.econbiz.de/10013194171
Saved in:
8
The relevance of crowdfunding in the entrepreneurial framework from a specialized media perspective
Cervantes-Zacarés, Desamparados
;
Martí-Sánchez, Myriam
; …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014281046
Saved in:
9
The role of paid media, earned media, and sales promotions in driving marcom sales performance in consumer services
Spotts, Harlan E.
;
Weinberger, Marc G.
;
Assaf, A. Georges
; …
- In:
Journal of business research : JBR
152
(
2022
),
pp. 387-397
Persistent link: https://www.econbiz.de/10013493993
Saved in:
10
Targeting without alienating on the Internet : ethnic minority and majority consumers
Bartikowski, Boris
;
Taieb, Besma
;
Chandon, Jean-Louis
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1082-1089
Persistent link: https://www.econbiz.de/10011440217
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