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Cross-cultural differences in movie selection : decision-making of German, U.S., and Singaporean media users for video-on-demand movies
Dogruel, Leyla - In: Journal of international consumer marketing 30 (2018) 2, pp. 115-127
Persistent link: https://www.econbiz.de/10011917526
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Marketing images of marriage rituals : a cross-cultural analysis of wedding magazine advertising
Han, Lo Wai - In: Journal of international consumer marketing 30 (2018) 2, pp. 128-146
Persistent link: https://www.econbiz.de/10011917527
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Cultural influence on luxury value perceptions : collectivist vs. individualist luxury perceptions
Aliyev, Farhad; Wagner, Ralf - In: Journal of international consumer marketing 30 (2018) 3, pp. 158-172
Persistent link: https://www.econbiz.de/10011917533
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The impact of Arab American ethnic identity on the consumption of culture-specific products
Barakat, Areeg; Gopalakrishna, Pradeep; Lala, Vishal - In: Journal of international consumer marketing 26 (2014) 5, pp. 405-425
Persistent link: https://www.econbiz.de/10010430572
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Academic support programs for international students at Victoria University
Zhang, Christabel; Vu, Chau Jo; Sillitoe, James - 2000
Persistent link: https://www.econbiz.de/10001539045
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Cultural differences in tourism : a LISREL analysis of Thai tourism to Australia
Turner, Lindsay W.; Reisinger, Yvette - 2000
Persistent link: https://www.econbiz.de/10001546981
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A cross-cultural analysis of the differences between Japanese tourists and Australian hosts and their impact on the tourist-host interaction
Reisinger, Yvette; Turner, Lindsay W. - 2000
Persistent link: https://www.econbiz.de/10001546993
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Possible disparities in consumers' perceptions toward personalized advertising caused by cultural differences : US and Korea
Yu, Jay Hyunjae; Cude, Brenda J. - In: Journal of international consumer marketing 21 (2009) 4, pp. 251-269
Persistent link: https://www.econbiz.de/10003902793
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Effects of contextual congruence in advertising execution : the case of Japanese culture-bound products
Chéron, Emmanuel J.; Pau, Rodi C. - In: Journal of international consumer marketing 21 (2009) 4, pp. 285-297
Persistent link: https://www.econbiz.de/10003902797
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Cross-cultural differences in the effects of abstract and concrete thinking on imagery generation and ad persuasion
Liang, Beichen; Cherian, Joseph A. - In: Journal of international consumer marketing 22 (2010) 2, pp. 187-198
Persistent link: https://www.econbiz.de/10003986202