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Consumer and industrial buying behavior
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research : JMR
19
Journal of Consumer Research
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Legends in consumer behavior
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
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Addison-Wesley advances in marketing series
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Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
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Blackwell handbook of judgment and decision making
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Center for Marketing Studies, UCLA, Working Paper Series
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Consumer Psychology Review
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European Journal of Marketing
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Handbook of Research on Identity Theory in Marketing, Americus Reed and Mark Forehand, Eds., Edward Elgar Publishing, 2019
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Handbook of brand relationships
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Multiattribute models in marketing : a bicentennial review
Lutz, Richard J.
;
Bettman, James R.
- In:
Consumer and industrial buying behavior
,
(pp. 137-149)
.
1977
Persistent link: https://www.econbiz.de/10002394756
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