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~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Legends in marketing"
~isPartOf:"Working paper / Indian Institute of Management, Ahmedabad"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"Konsumentenverhalten"
~subject:"Wirkungsanalyse"
~type_genre:"Collection of articles of several authors"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Kumar Sinha, Piyush
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Scott, K. Rebecca
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Singh, Sarabjot
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Legends in marketing
Working paper / Indian Institute of Management, Ahmedabad
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445
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178
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32
Discussion papers / Deutsches Institut für Wirtschaftsforschung
32
Legends in consumer behavior
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31
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28
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28
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28
Tinbergen Institute Discussion Paper
26
Working paper / The Economic and Social Research Institute
26
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25
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24
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1
Measuring asymmetries in
brand
associations using correspondence analysis
Greenacre, Michael J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001697171
Saved in:
2
Demand for pharmaceutical drugs: a choice modelling experiment
Merino Castelló, Anna
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001939834
Saved in:
3
Brand
adoption by BoP retailers
Sinha, P. K.
;
Gupta, Suraksha
;
Rawal, Saurabh
-
2014
Persistent link: https://www.econbiz.de/10010337571
Saved in:
4
Antecedents and consequences of
brand
equity : a meta-analysis
Pandey, Arpita
;
Sharma, Dheeraj
-
2016
Persistent link: https://www.econbiz.de/10011471634
Saved in:
5
Gender norms, violence and adolescent girls' trajectories : evidence from a field experiment in India
Andrew, Alison
;
Krutikova, Sonya
;
Smarrelli, Gabriela
; …
-
2022
Persistent link: https://www.econbiz.de/10013431596
Saved in:
6
Childhood send-down experience and old-age support to parents : the twins experiment in China
Zhang, Hongliang
;
Zhang, Junsen
;
Zhang, Ning
-
2022
Persistent link: https://www.econbiz.de/10013466766
Saved in:
7
Consumer choice in competitive location models : formulations and heuristics
Colomé, Rosa
(
contributor
);
Serra, Daniel
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000987157
Saved in:
8
Ordered consumer search
Armstrong, Mark
-
2016
Persistent link: https://www.econbiz.de/10011539061
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9
Paving streets for the poor : experimental analysis of infrastructure effects
González-Navarro, Marco
;
Quintana-Domeque, Climent
-
2015
Persistent link: https://www.econbiz.de/10011350439
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10
A comprehensive approach to revealed preference theory
Nishimura, Hiroki
;
Ok, Efe A.
;
Quah, John K.-H.
-
2015
Persistent link: https://www.econbiz.de/10011350509
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