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~isPartOf:"Department of Economics discussion paper series / University of Oxford"
~isPartOf:"Economics discussion paper series / School of Business and Economics, Loughborough University"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / TSE : WP"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"Konsumentenverhalten"
~subject:"Wirkungsanalyse"
~type_genre:"Collection of articles of several authors"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Legends in marketing
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28
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26
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1
Measuring asymmetries in
brand
associations using correspondence analysis
Greenacre, Michael J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001697171
Saved in:
2
Demand for pharmaceutical drugs: a choice modelling experiment
Merino Castelló, Anna
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001939834
Saved in:
3
What's in a name? : information, heterogeneity, and quality in a theory of nested names
Yu, Jianyu
;
Bouamra-Mechemache, Zohra
;
Zago, Angelo M.
-
2017
Persistent link: https://www.econbiz.de/10012267357
Saved in:
4
Impact of advertizing on
brand
's market-shares in the automobile market : a multi-channel attraction model with competition and carry-over effects
Morais, Joanna
;
Thomas-Agnan, Christine
;
Simioni, Michel
-
2018
Persistent link: https://www.econbiz.de/10012267477
Saved in:
5
Nonlinear pricing in oligopoly: how
brand
preferences shape market outcomes
Gomes, Renato
;
Lozachmeur, Jean-Marie
;
Maestri, Lucas Jóver
-
2022
-
This version: 21/01/2022
Persistent link: https://www.econbiz.de/10013169988
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6
Gender norms, violence and adolescent girls' trajectories : evidence from a field experiment in India
Andrew, Alison
;
Krutikova, Sonya
;
Smarrelli, Gabriela
; …
-
2022
Persistent link: https://www.econbiz.de/10013431596
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7
Childhood send-down experience and old-age support to parents : the twins experiment in China
Zhang, Hongliang
;
Zhang, Junsen
;
Zhang, Ning
-
2022
Persistent link: https://www.econbiz.de/10013466766
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8
Consumer choice in competitive location models : formulations and heuristics
Colomé, Rosa
(
contributor
);
Serra, Daniel
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000987157
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9
Ordered consumer search
Armstrong, Mark
-
2016
Persistent link: https://www.econbiz.de/10011539061
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10
False Advertising
Rhodes, Andrew
;
Wilson, Christopher
-
2015
Persistent link: https://www.econbiz.de/10011412784
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